In 2023, Victoria’s Voice Foundation decided to start a new nationwide narrative by securing a bipartisan federal resolution designating June 6, the day of Victoria’s passing, as National Naloxone Awareness Day (NNAD). NNAD now unites voices in raising naloxone awareness and calling for its increased availability and accessibility for every American.
On June 6, 2015, David and Jackie Siegel’s daughter Victoria suffered a drug overdose in her home. When first responders arrived, Victoria was still alive. Unfortunately, the first responders were not equipped with overdose reversal medications like naloxone, and Victoria passed away on the way to the hospital. She was just 18 years old.
After losing Victoria, David and Jackie became powerful advocates for naloxone awareness and accessibility. It is largely due to David’s tireless advocacy that nearly every first responder in his home state of Florida now carries naloxone.
The shocking reality, however, is that even though lifesaving naloxone has been available for use since 1971, most American families are unaware of its existence.
In 2023, Victoria’s Voice Foundation decided to start a new nationwide narrative by securing a bipartisan federal resolution designating June 6, the day of Victoria’s passing, as National Naloxone Awareness Day (NNAD). NNAD now unites voices in raising naloxone awareness and calling for its increased availability and accessibility for every American.
As an extension of this narrative in 2024, Victoria’s Voice invited a few select businesses and municipalities to help spread the word by lighting their buildings or other notable infrastructure purple in support. More than 75—including Niagara Falls—were illuminated.
This year, we’re rallying the nation on June 6!
Whether you’re an influencer, advocate or concerned individual, your voice can help save lives on June 6, 2025.
By adding your voice to NNAD this year, you are taking a stand against the countless lives lost to prescription opioid medications and other narcotics like heroin and fentanyl. NNAD is our collective call to action to make naloxone and other opioid overdose reversal medications readily available in every home, business, church, school and municipal building.
Whether it’s your home, office, building or bridge, light it up purple in support!
Wear purple to spread awareness of NNAD throughout your day, from coffee pick up to the gym, work, office, school, boardroom, studio and beyond.
Spread awareness of this lifesaving medication within your network of family, friends, associates, viewers and followers. Share a post showing you carry Narcan and let others know how easy it is to use.
Maximize your socials BEFORE, DURING and AFTER June 6.
Our NNAD media toolkit is designed to fuel your NNAD posts, reels and shares. Download our pre-made social media graphics, video overlays and templates, and written captions and content to make our collective call to action loud and clear. Let’s see how big we can make our voice this year!
We’re here to help with storyboarding, content co-creation and promotion. Whether you’re an advocate, creator, healthcare expert or simply someone who cares about saving lives, we’d love to partner. Contact Alexis at Alexis@victoriasvoicefoundation.com.
